Description
Kirin is the second largest brewer by value in Japan, with an estimated 35.7% volume share in beer and beer-like category as of 2022. It holds a top share in happoshu (low-malt beer) and new genre (no-malt beer) categories. Apart from beer, it also operates a wide range of acholic and soft beverage products in Japan. It made several acquisitions including Lion Nathan and National Foods in Oceania, the Brazilian brewer Schincariol, and Myanmar Brewery, but has divested most of the acquired businesses except Lion. It has shifted focus back to the domestic brewery after a painful exit from Brazil in 2017 and identified craft beer and wellness as new growth drivers. Overseas business represents about 40% of group’s sales. It also owns a 48.6% stake in the largest Filipino brewer San Miguel.
